Business Leader. The Horticultural Industry Magazine is a magazine focused on providing the horticultural industry with high quality texts. With each issue we make sure that they are not only interesting, but also filled with advice from experts in the industry. We work with journalists and people with many years of experience in marketing and advertising work. The magazine is a platform to exchange of information about new products, trends and solutions in the horticultural industry. It contains reports on current events and inspires to using new and proven solutions.
In Our magazine you will find:
- Case studies
- Interviews with people from the industry
- Reports from key events
- Expert’s advice on business, marketing, management, health and safety and law
- Information on new products and trends
Who are we targeting?
- Owners and employees of garden centers, stores and wholesalers
- People managing online gardening stores
- Representatives of retail chains with home and garden departments
- Managers of DIY stores from home and garden departments
- Nurserymen and producers of potted ornamental plants
- Landscape architects, companies taking care of green areas
- Authorities of associations and horticultural unions
- Representatives and authorities of universities and gardening schools
This year Business Leader was extended with an e-release
New electronic side of Business Leader is very intuitive. It gives us the possibility to add links to site with products or ads.
Wide promotion of the magazine through following channels:
- Mailing list with over 20 000 e-mails in the database
- Online edition available at liderbiznesu.pl, www.targigardenia.pl, www.gashow.pl
- Social media ads (Facebook, Instagram, Business Leader, GARDENIA, Green Area Show)
- New intuitive form
- The ease of access to different articles – articles can be liked to sites, social media, ads, video materials.